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Bush and
Clinton turned sixty this past year. I'm still a few years
away from that birthday cake, so I consider myself a little
shy of the Baby Boomer Generation as well. On the other hand,
I'm too old to consider myself part of GenX. You could say
that I fell between the boards on the generation game, so
I never trusted anyone over or under thirty.
Then,
I raised a kid at a late age and introduced her to invetments
and to life in general from a perspective that was modified
by my position as an outsider. As a result, she understands
what money can accomplish, she tends to spot downward trends
even before they peak, and she can read between the lines,
so she remains unaffected by sensationalism. And, she's not
a candidate for a job or for marriage yet, because she plans
to attend college first. Those last words come from her mouth,
not mine.
But, I
have news for Republicans and Democrats - my teenager will
be old enough to vote in the next presidential election, she's
ready to vote, and she's not a party animal. If you can relate
to this perspective, then you might be interested in her opinions
on future investment strategies as well. I'm not about to
sell my daughter out here, because her perspectives are very
similar to mine. While this last bit of news might raise a
few hairs on some people, those same folks might remember
the old adage based on Newton's law of gravity: The apple
falls, but it doesn't fall far from the tree.
With that
said, the following insights on three separate sectors may
reveal how my daughter and her friends feel about these fields:
Tech
Sector: According to Advertising
Age, 88% of the U.S. population remains untouched
by technical advances. In other words, the bulk of adults
in this country still don't know about RSS (Real Simple Syndication)
feeds or other technical advances and, if they use the Internet,
they use it for family connections and personal projects rather
than for research or news. These same adults rely on television
for news, and they discuss brands by phone or face-to-face
rather than through blogs or listservs. If you don't understand
any of the technical terms used here, then you fall into the
majority.
What does
this lack of knowledge mean for the tech sector? Well, if
companies can keep their accounting straight and their CEOs
in line, then the future may be bright. This opinon is based
on the simple fact that the adults in this country eventually
will be replaced by my daughter's generation. She's onto every
new device introduced into the tech market, and she prefers
to receive her news via the Internet. She watches TV news
only when her friends point to discrepencies put forth by
this medium. As a result, it appears that my daughter has
learned to trust peer opinion more than top-down information,
thanks to technical advances.
Health
Sector: The health care field has received a boost from
the tech sector as new ways to use technology pave inroads
for improvements in patient care and in profits.One glance
at an eWeek
special report on the integration between the tech
and health care sectors provides enough information for conversations
about healthcare's future for weeks. Accordingly, the headlines
alone provide more clues for investment research than there
is corn in Nebraska.
Think
about this: if you believe that most adults don't use or understand
technical products, then who is more likely to benefit from
this merge between tech and health care? I can almost feel
the lightbulbs turn on from this distance. The health field
may receive a boost in the future from a generation that understands
technology, knows how to use it, and that wants changes in
a field that often seems to suffer more than its patients
lately.
Gas
and Oil: America was built for gas and oil consumption,
and little will change in how we use those commodities in
the near future - at least that's how my daughter feels. Gas
and oil aren't monsters; however, the corporations that control
those commodities are giants, and that's where the problem
lies. This opinion leads my daughter and her friends to look
for ethical and environmentally-friendly changes, and they
expect those changes to happen globally.
Her desires
within this sector required deep research, and her results
revealed at least one little-known publically-traded company
that goes into gas and oil fields after corporations have
drunk their fill to clean up in more ways than one. More research
revealed overseas alternative fuel companies that receive
monetary and political support from the top down and from
the bottom up. She believes that investment in foreign companies
isn't unpatriotic, especially when investment support will
help to protect this country's future generations.
Finally,
the issues that surround global warming continue to remain
contentious, and the progress toward any resolution may affect
all future markets. According to my daughter, Baby Boomers
believe that they won't live long enough to feel the effects
provided by what they argue are "possible" changes in the
environment. This attitude could account for the slow to no
movement in any direction on these issues by this country's
elders. And, while GenX folks express anger about what they
believe will be a total meltdown and they write books that
point fingers, these actions do little to affect changes.
The question
that she poses about this problem, then - the one that I most
often hear from my daughter and from her peers - is: "Why
haven't any of you done something?" And, I answer, "Because
it's usually the young who make changes." While this answer
does nothing to satisfy my girl's query, it has galvanized
her to think about her own answers.
As a result,
least one young investment-savvy mover and shaker will place
her first vote in the November 2008 presidential election,
and she knows how to write in a candidate.
Until
Next Week,
Linda Goin
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